How Lane County Bounty Grew After Switching to Local Food Marketplace

In 2020, the entire economy shifted for local farmers.For one community in Oregon, that shift became the catalyst for something new.

Building a Local Food Hub in a Time of Change

Moondog Farm began with simple roots, growing food and serving its local community.But during the COVID-19 pandemic, Shelley Schuler began working with other farms to meet rising demand. What started as a farm quickly expanded into a more complex operation with multiple revenue streams: A customizable CSAWholesale salesFarm-to-school programsExpansion into new regionsAcceptance of EBT to improve food access That evolution became Lane County Bounty, a local food hub that aggregates food from regional farms, allows customers to order online exactly what they want, and delivers directly to their homes.It was an ambitious model built to serve both farmers and community members.

But like many food hubs, they quickly realized something critical: General eCommerce software wasn’t built for aggregation. Read more…